The expenses that companies invest in purchasing traffic to drive website visitors to their own website are not insignificant, but often the traffic does not want to convert into leads or, at best, paying customers.
This is exactly where we as a conversion rate optimization agency come into play: We have made it our mission to convert your traffic to leads and customers through the clever use of design adjustments, A / B tests and marketing considerations, as well as the return on investment in the long term (ROI) of your advertising campaigns.
What actually is a conversion and why should I optimize for it?
A conversion is a higher placed website goal, which fulfilment of the goal has a higher value for the company. Such conversions can be, for example:
+ registration for the newsletter (lead conversion)
+ an order in the online shop (sales conversion)
+ Activation of the contact form (lead conversion)
+ Download a white paper (lead conversion)
For example, if five users out of 100 website visitors buy, the conversion rate is 5%. If we succeed in doubling this conversion rate with the same shopping cart, sales will also double at this point. Conversion optimization is therefore a crucial process in increasing the efficiency of your online marketing campaigns and has a direct impact on the ROI of your company.
1. Traffic purchase
2. Website optimization
The traffic is crucial for the conversion rate. If we send irrelevant (uninterested) traffic to an online shop, there will be no sales. On the other hand, optimizations such as:
+ Heat map evaluations
+ usability (user-friendliness) checks
+ checkout optimizations
+ A / B tests
+ online marketing personas
+ marketing techniques (artificial scarcity / social proof)
+ customer surveys
find out what leverage is still there to increase the conversion rate of a website.
Think about optimizing the conversion rate at an early stage. We are happy to be at your disposal as a partner in this area and show you the potential that your website / online shop still leaves unused in order to sustainably generate more conversions and financially assessable deals. Start now with our services in the field of conversion rate optimization and benefit from:
+ increasing visitor numbers (more web traffic through higher quality)
+ the increase in the conversion rate
+ a higher level of awareness
+ added value through growing earnings
+ increased sales and profits
Conversion rate optimization agency: first step
Take the first step now and contact us without obligation. In an initial conversation, we identify potential that your website is not yet exploiting. Get started with us now!
What are the next steps?
Feel free to contact us using the contact form . Then one of our strategic consultants will get in touch with you immediately to discuss your goals, wishes and challenges in a free preliminary talk.
Digital Marketing Ninja | SEO | SEA | Mahmoud Karam 